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International Motor Show (IAA) to take place in Munich from 2021

February 21, 2026 • 12:00 AM

Munich has been awarded the contract for the largest motor show in Europe, the International Motor Show IAA, as the German automobile association VDA announced on Tuesday, March 3 2020. The International Motor Show (IAA), which is over 120 years old, is one of the most important motor shows worldwide. Due to falling exhibitor and visitor numbers in the run-up to the last fair in autumn 2019, the VDA announced that they would fundamentally rethink the previous trade fair concept and its...