Majority of Germans Support Boycott of US Products Amid Trade Dispute

Fri 28th Mar, 2025

In light of ongoing trade tensions, a significant portion of the German population is expressing a willingness to boycott American products. A recent survey conducted by YouGov reveals that more than half of respondents are inclined to avoid purchasing goods from the United States if a tariff dispute escalates.

According to the survey, 53% of over 2,000 participants indicated they would not continue to buy US products, citing political motivations as their primary reason. Nearly half of those surveyed (48%) stated their intention to deliberately boycott American goods, while 44% expressed hesitance to pay higher prices for these items due to the tariff conflict.

Conversely, 9% of respondents affirmed their commitment to continue purchasing US products, with an additional 25% likely to do so. However, about one-third of those inclined to buy American goods admitted they could not clearly identify which products originated from the US. Furthermore, 22% of this group deemed individual consumer boycotts as ineffective.

The implications of a boycott extend beyond everyday consumer goods. Travel plans to the United States could also be affected, with only 25% of respondents expressing interest in vacationing there. In contrast, 37% either ruled it out or deemed it unlikely, predominantly due to political factors.

A total boycott of US products would mean not only refraining from purchasing American items but also potentially limiting access to popular services such as Google, Instagram, WhatsApp, Netflix, and Amazon. The feasibility of such a complete boycott raises questions about consumer behavior in practice, as distinguishing between domestic and foreign products may prove challenging.


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