From the Alm to Mallorca: Oimara's Rise from Après-Ski to the Bierkönig

The journey of Bavarian singer-songwriter Oimara, also known as Beni Hafner, is one that transitions from the Alpine landscapes of Bavaria to the vibrant party scene of Mallorca. On April 24, he is set to perform at the renowned Bierkönig, marking his inaugural appearance at this iconic venue, which is synonymous with the island's festive atmosphere.

Oimara, who has deep connections to Mallorca, spent four years on the island and completed his culinary training at the prestigious two-Michelin-star restaurant, Tristán. He describes his upcoming performance as a 'homecoming,' expressing a nostalgic fondness for the time he spent there.

His musical style, characterized by the hit song "Wackelkontakt," blends various genres, creating a unique sound that resonates with a diverse audience. The track, which humorously addresses themes of light and electricity, has become a party anthem, particularly popular during Carnival and après-ski events.

Despite his connection to the Ballermann scene, Oimara is cautious about being pigeonholed as a typical Ballermann artist. He acknowledges the vibrant party culture but emphasizes that he is not one to frequent the island annually solely for its nightlife. Instead, he appreciates the lively atmosphere and intends to deliver a memorable performance.

The artist reflects on the challenge of communicating in his Bavarian dialect while performing in Mallorca, expressing curiosity about how his distinct style will be received. His songs often feature playful wordplay and imaginative themes, appealing to listeners of all ages, from children to seniors.

In November, Oimara plans to host a children's concert in Munich, recognizing the growing interest among younger audiences in his music. This initiative aims to provide a family-friendly experience and showcase his talent for crafting engaging tunes for kids.

Following the success of "Wackelkontakt," Oimara has received numerous collaboration requests from other artists and producers, although he remains selective about his future projects. Currently, he is preparing to release a new single that promises to encapsulate a mix of his musical influences while steering clear of trying to replicate the success of his previous hit.

As Oimara gears up for his performance at the Bierkönig, he remains focused on his artistic vision, committed to exploring new sounds and engaging his audience in fresh ways.