NIO, the international company for intelligent premium electric vehicles, will be the official mobility partner of the renowned Bits & Pretzels Founders Festival (September 24-26, 2023) in Munich, for the first time. Every year, Europe's leading start-up festival brings together more than 5,000 founders, investors and startup enthusiasts from all over the world for mutual exchange, networking and inspiration. The partnership envisages NIO as the official mobility partner for all aspects of the event and thus offers space to further increase brand awareness among a relevant target group.
"Bits & Pretzels unites an extraordinary community of representatives of leading global companies on the one hand and the international start-up scene on the other. The vision of a better future through innovation coincides with our philosophy at NIO and our motto "Blue Sky Coming ". The partnership with Bits & Pretzels enables us to bring NIO closer to an extremely relevant target group and to further increase our brand awareness among an important audience," comments Ralph Kranz, General Manager at NIO Germany, on the cooperation.
In addition to its role as the official mobility partner, which will also promote prominent speakers in addition to participants, NIO is also a sponsor of the "vertical" mobility, which lasts several hours. This subject-specific format offers NIO a stage to immerse participants deeply in the topic of electromobility. There will also be pitches from thematically related startups, from which a specialist jury will award the Golden Pretzel Pitch Award to the most promising startups. NIO will also be a jury member of the Verticals Mobility.
Visitors to the NIO stand area can also immerse themselves in the NIO brand and product world throughout the conference and book individual test drives with the powerful NIO vehicle models (including NIO ET5, NIO ET7 and NIO EL7) on site.
NIO is thus setting another milestone in its mission to promote electromobility worldwide and to present future-oriented technologies. The partnership with Bits & Pretzels offers a unique platform to work with leading figures from the founder and start-up scene and to make the potential of electromobility accessible to a broad audience.
NIO is a pioneer and leader in the premium intelligent electric car market. Founded in Shanghai in 2014, NIO has been driving next-generation innovations in autonomous driving, digital technologies, electric powertrains and battery systems. The NIO EP9, which was the first vehicle to be launched in 2016, is one of the fastest electric cars in the world. True to the mission "To Shape a Joyful Lifestyle", NIO pursues the goal of giving its users a positive attitude to life through passionate design, great service and advanced technology. NIO was the first company in the world to develop a revolutionary charging solution with its Power Swap Stations, which uses a fully automatic Battery replacement possible in around five minutes. More than 1,500 stations are already in operation worldwide. In 2018, NIO went public on the NYSE and in 2021 the European market launch took place in Norway, followed by Germany, the Netherlands, Denmark and Sweden a year later NIO is currently represented in five European core markets and with five vehicle models (NIO ET7, NIO EL7, NIO ET5, NIO EL6 and NIO ET5 Touring) by the end of 2023. More than 25 company locations are planned by 2025.
Research and development locations: Beijing (Software R&D), Hefei (Manufacturing Center), Munich (Global Design Center), Berlin (Innovation Centre), Nanjing (Electric Drive System Manufacturing), Oxford (Advanced Engineering R&D), San Jose (Autonomous Driving R&D), Shanghai (International Head Office).
Article translated from the NIO press release
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